- They genuinely care about people/clients: They demonstrate a sincere interest in their clients with a strong desire to help. They also have done the good human homework of being able to transmit that interest and hold themselves with a level of authority in knowing they have something that they can really share that will help their client measurably.
- They are trained: The coaches are trained and certified, that’s how they gain that confidence they are certified by a master mentor – Someone who has proven track record of making profound and lasting differences in the lives of many others.
- Access to proven systems of transformation: The coaches believe in the power of systems and they have access to and use proven reliable repeatable systems of transformation that they can guide their clients through.